Online advertising is very much a math problem. To solve for the greatest result, we continually and methodically optimize across the main elements of the advertising funnel: audience, creative, copy and landing pages.
AUDIENCE & KEYWORD ASSESSMENT
We cast a wide net for possible keyword & audience segments and select based on the best price and volume ratios.
Word usage has an impact on your conversions, as does every element of display ads. We test variations of words, synonyms, antonyms and imagery to find the optimal converting creative.
Some customers get distracted while in your conversion funnel. We bring them back to make a purchase.
We measure and optimize for device, network, time of day, day of week, geo-locations and more.
CONNECTIONS WITHIN MICROSOFT
As an agency, we have dedicated points of contact to get an edge on new opportunities and quickly resolve ad serving issues.
LATEST AD TECH DEVELOPMENTS
Microsoft Ads are constantly introducing new ad units to reach their users. We are always in front of the latest technology trends.
Work with the best.
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