Tips, Insights & Advice from Rainfactory

A blog for startup entrepreneurs that are seriously into marketing
Types of Video Content for Ads

Types of Video Content for Ads

Video ads are constantly gaining popularity and significance, studies show that people will spend approximately 100 minutes a day watching online videos in 2021. Conceptualizing an effective video creative requires a good understanding of your audience as you will need to tailor this to their preferences. Content is not the only important element, formatting files to make sure this is optimized for the platform you are going to utilize is as important.

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Social Media Strategies for Startups

Social Media Strategies for Startups

We hear all the time that by just posting content on social platforms that the audience will grow naturally. While larger brands can afford organic growth, it is a big misconception for startups. The truth is, content alone will not grow your social profiles. You need to have advertising running in order for them to grow.

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Shopify Shop Pay Installments – How it Works

Shopify Shop Pay Installments – How it Works

Great news to e-commerce businesses on Shopify and their customers! Shopify has launched a new initiative to make shopping lighter on the pocket – Shopify Shop Pay Installments. They partnered with Affirm, an established Buy Now, Pay Later provider. This allows consumers to pay for their purchase in four equal payments without any added interest!

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9 Big Ideas for How to Succeed on Shopify

9 Big Ideas for How to Succeed on Shopify

Shopify is an emerging ecommerce platform like no other. With a continuously growing user base of over 820,000, the competition is stiff in establishing your online empire. The struggle to succeed on the Shopify platform is one of the most commonly asked questions that we think need to be answered. In this article, we dive deep on how to succeed on the Shopify platform.

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Should You Hire A Crowdfunding Consultant For Your Campaign?

Should You Hire A Crowdfunding Consultant For Your Campaign?

You may think hiring a crowdfunding consultant is pricey, but your return on investment for this may be far greater than what you think. Crowdfunding is a lucrative platform and having the guidance of an experienced crowdfunding consultant can help double your potential earnings and ensure a smooth sailing campaign. Learn exactly what a crowdfunding consultant can assist you with.

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