Tips, Insights & Advice from RainfactoryA blog for startup entrepreneurs that are seriously into marketing
With its annual Prime Day, Amazon — the seventh largest retailer in the world — has marked out the middle of the year as its own, personal, mega-shopping holiday, this year on October 5.
According to recent data provided by customer support platform Gorgias, due to the average COVID-fueled growth rate, plan for 3x to 5x what you would have normally forecasted for Q4 2020.
As a multiple-awarded Facebook Preferred Partner Agency, we’re excited to have access to Facebook’s detailed insights. In this article, we summarize 12 key points you should know about the upcoming Holiday 2020 season for online marketing.
We’re proud to announce the launch of Rainfactory Capital, a new program to help provide growth capital for your business. This is the latest in a series of initiatives to fully support startups and growth stage eCommerce businesses.
Exciting news! We’ve partnered with Easyship and Indiegogo to host a free webinar: Beyond Fundraising – How To Price Your Indiegogo Crowdfunding Rewards. In this webinar, we educate you on critical pricing strategies, tips and tricks.
The list of prelaunch, live campaign, and post-campaign work is long and never-ending. A campaigner cannot and should not tackle these on their own. They need help, and this help can come from friends, family, employees, or a professional marketing agency with experts that specialize in crowdfunding.
When it comes to crowdfunding your product on a platform like Indiegogo, it’s never too soon to plan for shipping. Having a game plan for shipping your product ensures that you don’t get caught scrambling.
Experienced crowdfunding project creators know that one of the keys to having a successful project is to bring your own crowd when you launch. This means that you need to have a group of people that already want to back your project that you can email right when the...
When you hire an expert that specializes in start-to-finish crowdfunding production, marketing, and eCommerce services, you’ll save money, increase quality, raise more funds, eliminate short-sighted vendors, avoid costly mistakes and ultimately build a long-term brand.
When your brand must pay suppliers in a shorter period than it takes to sell inventory to customers, inventory financing can be a wise solution.
Kicktraq is essentially a hub of data visualizations for all active and completed projects on Kickstarter. Each campaign gets its own dashboard, displaying key real-time info.
Learn how to determine whether a marketing candidate is really qualified for the job with a few helpful tips to help you sort the diamonds from the duds.
Kickstarter or Indiegogo? We work with both platforms every day, and we can help you figure out which crowdfunding venue is right for you.
Kickfurther is an innovative way for brands to finance inventory, while at the same time boosting the community that has built around the brand. Learn how Kickfurther helped CLIQ Products to begin selling on Amazon.com.
Crowdfunding itself is a relatively nascent phenomenon. It has yet to survive a massive hurdle like the recession hitting us today. But there are signs that it could weather the incoming storm better than many other industries and provide a boon to marketing departments. Here are a few reasons why…
The magic email sauce includes a few key ingredients: catchy headlines, quality content, a strong call to action, and relevant links. Here’s how to keep track of your successes, plus a quick explanation of key terms you’ll need to know.
Shopify (Re)Unite’s keynote wrapped up this morning. In it, Shopify’s leadership team revealed new and upcoming features and provided insights about the future of commerce. As Shopify Experts, we sat down and watched the whole thing so you don’t have to.
With more and more customers supporting local businesses to restore the US economy, people are now asking, “Is this made in China?” Here is how to address.
Installing tracking for your Shopify store is super easy. As a Shopify Expert, a Google Certified Agency, and a Facebook Preferred Marketing Partner, we’re well versed in ensuring your eCommerce store’s tracking is up to our high standards.
Here’s a list of sources your Kickstarter Campaign can (and should) be on in order to promote your product and amplify your product launch.