Market Research
and Positioning
Our proven process helps you get a customer excited about your product right when they land
on your website.
Proven process delivers
successful campaigns.
We blend the perfect combination of research, branding, demand generation & direct response best practices with constant optimization & testing to drive rapid growth.
TO VIEW DETAILS ON EACH SERVICE:
![research](https://www.rainfactory.com/wp-content/uploads/2021/12/research.png)
MARKET RESEARCH
Who is looking for your product? What do they spend on similar products? What is their psychographic profile? We find out all the relevant information.
![](https://www.rainfactory.com/wp-content/uploads/2021/12/competitive.webp)
COMPETITIVE ANALYSIS
Who’s out there? What are they doing well that we can do better? What are they not doing that we can capitalize on? We leave no stone unturned.
![postioning](https://www.rainfactory.com/wp-content/uploads/2021/12/postioning.webp)
BRAND POSITIONING TESTING
We test all messaging and creative to ensure we are targeting the right customer segments.
![pricing_1](https://www.rainfactory.com/wp-content/uploads/2021/12/pricing_1.webp)
PRICING TESTING
What would the optimum price be? What sales should we offer? How can we compete, but still make margin?
Results.
![card-1](https://www.rainfactory.com/wp-content/uploads/2021/12/card-1.png)
![](https://www.rainfactory.com/wp-content/uploads/2022/01/card-2.webp)
![card-3](https://www.rainfactory.com/wp-content/uploads/2021/12/card-3.png)