Who is looking for your product? What do they spend on similar products? What is their psychographic profile? We find out all the relevant information.
BRAND POSITIONING TESTING
We test all messaging and creative to ensure we are targeting the right customer segments.
Who’s out there? What are they doing well that we can do better? What are they not doing that we can capitalize on? We leave no stone unturned.
What would the optimum price be? What sales should we offer? How can we compete, but still make margin?
2015 ame awards
(integrated mixed media)
2015 shorty awards