Pira started his career as a financial analyst, but soon caught the entrepreneurial bug and hasn’t looked back since. At Google, he provided strategic marketing and advertising support to 120 clients in a wide variety of industries. His data-obsession is the driving force behind Rainfactory’s performance marketing prowess. While working his way through college, Pira secured funding for an arts-based startup where he led marketing efforts and played a pivotal role in the company’s expansion to Europe. Pira is here to analyze all the data and ensure that your ads are performing at their peak.