Jul 16, 2021 | Advertising
Did Social Media Ads Effectively Kill Search Ads? Surprisingly, No. There’s a huge difference between social ads and search ads. Social ads are the discover & interrupt type of ads the ones you see on Facebook, Instagram, YouTube, and other social platforms. The...
Jul 9, 2021 | Advertising, Social Media
Ad Spend Is Crucial for Startup Social Media Growth Advertising has evolved throughout the years and at present times online advertising is the most affordable and effective method. If you’re a start-up, this is definitely something worth setting aside a budget for,...
Jul 2, 2021 | Product Marketing
Implement Facebook’s Conversions API (CAPI) with your Shopify site Facebook’s Server Side API (SSAPI) has recently been upgraded to Conversions API (CAPI), this has been developed to include new integrations and partner applications to simplify the installation...
Jun 25, 2021 | Crowdfunding
How to Set up a US Company for your Kickstarter or Indiegogo Campaign Using Stripe Atlas We have many clients from outside the United States that aren’t on the list of approved countries for Kickstarter and the list of approved countries for Indiegogo. No...
Jun 19, 2021 | Productivity
How to Avoid Burnout Rainfactory’s Director of Online Advertising, Robert Gavrilovic, shares his formula on how to avoid burnout and thrive at work with Tekrati. We summarize his points in this article:First, find a role and company you love. If the role does not fit...
