Tips, Insights & Advice from Rainfactory
A blog for startup entrepreneurs that are seriously into marketing
LynQ Raises $6M Seed Round Post-Indiegogo Campaign Success
In 2018, Rainfactory got to help Lynq Technologies, Inc. get off of the ground with a $1.7 Million Dollar Indiegogo campaign. Since then they have been going on to spread their mission with the masses. Read more about what they have recently accomplished in the...
Outdoor Retailer Snow Show – Start-Ups Invited to Meet Us in Denver
We will be attending the Outdoor Retailer Show in Denver, Colorado this year from January 29-31, 2020. We would love to learn more about your goals for your business and help you achieve them in 2020. We're looking to connect with start-ups looking to scale or...
How Santa Barbara Startup OneWheel Scaled to Success
OneWheel Consistently Scores a Huge Increase In Year Over Year Revenue. Here’s How Rainfactory Helped. Casey Neistat Praised OneWheel in his 2015 Youtube Review. Today, this Santa Barbara icon can be found in streets all over the US. When OneWheel brought...
CES 2020 – Crowdfunding Creators Invited to Meet With Rainfactory
CES 2020 is here! From January 7th-10th, Las Vegas will be overrun with the most influential tech event of the year. We've been going the last few years, and can't wait to dive in again. Check out our 2019 CES Roundup here. We’re ready to explore over 200+ Kickstarter...
Why Positioning is Critical to Your Business in 2020
Marketing has gone through many phases over the years. When understanding where we are now, it’s good to read Ries and Trout’s Positioning: The Battle for Your Mind, a book cited often by marketing experts. Core to their message is the all-too-relevant...
Rainfactory Becomes Official WP Engine Agency Partner
We’re excited to announce that we have joined forces with WPEngine to set up fast, scalable, reliable hosting environments for our clients' high-performing landing pages. WPEngine makes it extremely quick and easy for developers to build and deploy digital...
Time Magazine Honors Eight Sleep Pod for Best Inventions in 2019
TIME Magazine has named Eight Sleep Pod the ‘World’s Most Advanced Mattress.’ At Rainfactory, we knew that its features would be a smash hit with the masses: with reactive heating and cooling, this is the most advanced sleep system you can buy. We partnered...
WeWALK ‘Smart Cane’ Among Time Magazine’s Best Inventions for 2019
For so many with disabilities, the 2020s mark an exciting era of progress. In addition to massive strides being made on social fronts, impressive technological advancements stand to improve the lives of millions. And at Rainfactory, we couldn’t be prouder to...
8 Top Websites for Marketing Research
Many entrepreneurs have a deep passion for building. Sometimes, though, even they are not sure what to build next. Successful entrepreneurs are people too, and creator’s block is an equal-opportunity face-slapper. One method we like to suggest for idea creation, is...
This Online Facebook Video Marketing Guide Will Transform The Way You Run Ads
If you’re tired of having a gazillion browser tabs open while you search for the best advice to create compelling video ads for Facebook, there’s now a trusty solution that will surely become a staple in your bookmarks bar. Video experts Biteable have...
Why We Love Mailchimp (and why we’re so excited to be named an official agency partner!)
Mailchimp, Rainfactory’s long-term email service provider (ESP) recommendation for startups and small businesses, has officially named us an official Agency Partner! Visit Rainfactory's Partner Page Here.This partnership means we’ll be able to continue to excel...
Chrome Extensions and Apps That Help Our Business Run
There’s probably an app for that! The internet makes piecing together an efficient workflow possible, no matter your style. At Rainfactory, we’ve found many tools to help us do what we do. We’re happy to share the list below of apps and resources that can help to run...
Rainfactory Partners with Klaviyo to Help Small Businesses and Startups Scale
In order to bring our clients the best in email marketing and automation, we’ve become a Master Agency within Klaviyo’s new Partner Program. Given our vast experience in setup, support, and campaign development, this program expands on our tools in supporting your...
Steps to Getting Your Product Featured on Kickstarter
Getting your project featured as one of the "Projects We Love" on Kickstarter could be the difference between a runaway success and no success at all. When you are launching a new project, or a whole new company, gaining access to eyeballs is likely your #1 barrier as...
The 2019 Topics & Trends Report from Facebook IQ
As an official Facebook Marketing Partner, Rainfactory works closely with Facebook to stay on top of industry trends in order to set our clients up for success. If you're interested in learning more about how Rainfactory can grow your Facebook Advertising...
Shark Tank: Kevin O’Leary Invests $150K in ToyBox 3D Printer
Toybox Labs co-founders Ben Baltes and Jenn Chin are the proud inventors of a 3D printer for kids, allowing children to create virtually any toy they can think of. They cite respective childhoods full of building and creating as inspiration. Toybox Labs came to...
The Importance of a Social Media Team Post-Crowdfunding
Make no mistake: crowdfunding is an eCommerce business through and through. Whether you consider yourself an engineer, a product designer, or even an ideas person who simply wants to release a cool product, you will need to be heavily entrenched in your social...
Zoom is Here to Make Your Conferencing Tool Obsolete
Here at Rainfactory, we have gone through more than our fair share of software platforms. When you are a startup spread all over the world from San Francisco to Barcelona, you have unique needs for collaboration, CRM, sales, time tracking, accounting, you name it. It...
How Booster Startup mifold Scaled With Rainfactory
mifold is the Grab-and-Go Booster that’s ten times smaller, yet just as safe. And it’s brilliantly innovative. Rather than elevate the child, mifold does the exact opposite, holding the seatbelt down. For mifold’s Indiegogo campaign in 2016, Rainfactory made it...
Why Big Data Is the Most Important Part Of A Content Marketing Strategy
Any modern marketer knows that data is a fundamental element of any successful content marketing strategy. Audience-generated data is a powerful tool in the marketer's arsenal. The amount of data that is generated around audiences and how they behave, both online and...
