Tips, Insights & Advice from RainfactoryA blog for startup entrepreneurs that are seriously into marketing
Rainfactory is again listed as one of California’s top advertising & marketing agencies. We’re thrilled to announce that Clutch labeled us as one of the top social media marketers for 2020!
Our CEO Janielle Denier was recently featured by entrepreneurship & innovation publication Young Upstarts, in which she details benchmarking for early stage startups. See what she had to say.
Rainfactory’s continued success has earned a spot on the popular new platform for finding hardware service providers—Ioterra.
With its annual Prime Day, Amazon — the seventh largest retailer in the world — has marked out the middle of the year as its own, personal, mega-shopping holiday, this year on October 5.
According to recent data provided by customer support platform Gorgias, due to the average COVID-fueled growth rate, plan for 3x to 5x what you would have normally forecasted for Q4 2020.
As a multiple-awarded Facebook Preferred Partner Agency, we’re excited to have access to Facebook’s detailed insights. In this article, we summarize 12 key points you should know about the upcoming Holiday 2020 season for online marketing.
We’re proud to announce the launch of Rainfactory Capital, a new program to help provide growth capital for your business. This is the latest in a series of initiatives to fully support startups and growth stage eCommerce businesses.
Exciting news! We’ve partnered with Easyship and Indiegogo to host a free webinar: Beyond Fundraising – How To Price Your Indiegogo Crowdfunding Rewards. In this webinar, we educate you on critical pricing strategies, tips and tricks.
The list of prelaunch, live campaign, and post-campaign work is long and never-ending. A campaigner cannot and should not tackle these on their own. They need help, and this help can come from friends, family, employees, or a professional marketing agency with experts that specialize in crowdfunding.
When it comes to crowdfunding your product on a platform like Indiegogo, it’s never too soon to plan for shipping. Having a game plan for shipping your product ensures that you don’t get caught scrambling.
Experienced crowdfunding project creators know that one of the keys to having a successful project is to bring your own crowd when you launch. This means that you need to have a group of people that already want to back your project that you can email right when the...
When you hire an expert that specializes in start-to-finish crowdfunding production, marketing, and eCommerce services, you’ll save money, increase quality, raise more funds, eliminate short-sighted vendors, avoid costly mistakes and ultimately build a long-term brand.
When your brand must pay suppliers in a shorter period than it takes to sell inventory to customers, inventory financing can be a wise solution.
Kicktraq is essentially a hub of data visualizations for all active and completed projects on Kickstarter. Each campaign gets its own dashboard, displaying key real-time info.
Learn how to determine whether a marketing candidate is really qualified for the job with a few helpful tips to help you sort the diamonds from the duds.
Kickstarter or Indiegogo? We work with both platforms every day, and we can help you figure out which crowdfunding venue is right for you.
In addition to selling through their Amazon stock in early April, Bartesian started selling like hotcakes on their Shopify thanks to a TikTok video made by a fan on Saturday, May 16.
Kickfurther is an innovative way for brands to finance inventory, while at the same time boosting the community that has built around the brand. Learn how Kickfurther helped CLIQ Products to begin selling on Amazon.com.
Crowdfunding itself is a relatively nascent phenomenon. It has yet to survive a massive hurdle like the recession hitting us today. But there are signs that it could weather the incoming storm better than many other industries and provide a boon to marketing departments. Here are a few reasons why…
The magic email sauce includes a few key ingredients: catchy headlines, quality content, a strong call to action, and relevant links. Here’s how to keep track of your successes, plus a quick explanation of key terms you’ll need to know.