Feb 4, 2021 | Product Marketing
6 Key Marketing Channels to Promote Your Products There are many channels you can use to promote your eCommerce store, and each channel may serve a different purpose for your brand. It is important to test the markets and scope out your competitors to develop a...
Jul 24, 2020 | Crowdfunding, Product Marketing
The Practical Guide to Building an Email List Experienced crowdfunding project creators know that one of the keys to having a successful project is to bring your own crowd when you launch. This means that you need to have a group of people that already want to back...
Apr 10, 2020 | Crowdfunding, Product Marketing, Rainfactory News
Rainfactory Partners with Popcorn Gadget to Offer Affordable Product Lead Generation Services Over the past 6 years, Rainfactory has worked hard to earn the spot of the best agency for launching new products online and growing businesses from the ground up. Unlike...
Dec 19, 2019 | Product Marketing
Why Positioning is Critical to Your Business in 2020 Marketing has gone through many phases over the years. When understanding where we are now, it’s good to read Ries and Trout’s Positioning: The Battle for Your Mind, a book cited often by marketing experts. Core to...
Nov 11, 2019 | Product Marketing, Productivity
8 Top Websites for Marketing Research Many entrepreneurs have a deep passion for building. Sometimes, though, even they are not sure what to build next. Successful entrepreneurs are people too, and creator’s block is an equal-opportunity face-slapper. One method we...
Apr 21, 2019 | Content Marketing, Product Marketing
The Importance of a Social Media Team Post-Crowdfunding Make no mistake: crowdfunding is an eCommerce business through and through. Whether you consider yourself an engineer, a product designer, or even an ideas person who simply wants to release a cool product, you...
