Tips, Insights & Advice from Rainfactory
A blog for startup entrepreneurs that are seriously into marketing
6 Steps To Take To Ensure Your Facebook & Instagram Ads are Ready for Apple’s iOS14 Update
Apple’s rollout of iOS14 will include an opt-in prompt for users on each app. This will likely deny access to user data for third-party sites (like Facebook, Instagram, Snapchat, and other social media sites). Read up and prepare for what’s coming.

3 Tips for Better Returns on Your Paid Search Google Ads
Paid search can be hypercompetitive. In order to drive growth, you hope to catch consumers’ eyes with an ad on the same page as a series of other ads.

Five Things You Need To Be A Highly Effective Leader During Turbulent Times
Kaitlyn Witman, the Co-Founder & Chief Operating Officer of Rainfactory, shares Five Things You Need To Be A Highly Effective Leader During Turbulent Times with Authority Magazine.

Kickstarter vs. Indiegogo: Which Crowdfunding Platform is Best
Kickstarter and Indiegogo are the leading rewards-based crowdfunding platforms. We break down our perspectives on the strengths of each platform.

Crowdfunding for Products – Where to Start
Crowdfunding is a form of alternative financing that’s very effective, but it may be overwhelming to get started with crowdfunding for products. Start here.

10 Things You Should Know About Shopify Capital
Shopify created Shopify Capital – a funding source designed specifically for growing eCommerce business owners on Shopify.

Rainfactory Ranked Top Recommended Kickstarter Crowdfunding Experts Since 2014
If you are thinking of launching a crowdfunding campaign on this platform, it is wise to invest in partnering with Rainfactory’s Kickstarter Crowdfunding Experts. We have launched and managed successful crowdfunding campaigns on Kickstarter and we are proud to be hailed as experts in this platform since 2014.

Featured In: How to Leverage Your Small Marketing Budget to Achieve Enterprise-Level Results
Our Chief Executive Officer, Janielle Denier shared her thoughts with Tweak Your Business on optimizing your small marketing budget to achieve enterprise-level results.

Time Magazine Honors hifold by mifold for Best Inventions 2020
TIME Magazine has honored the hifold Fit-and-Fold Booster Seat as one of the Best Inventions of 2020. Rainfactory is so proud to be continuing our work with mifold for over 5 years.

Time Magazine Honors Hydrow for Best Inventions 2020
We’re proud of Hydrow for being honored as one of TIME Magazine’s Best Innovations of 2020. We ran a successful Indiegogo campaign in 2019 for the launch.

Rainfactory Ranked Top Indiegogo Crowdfunding Experts
Since 2014, Rainfactory launched 31+ Indiegogo campaigns over $1 Million, making us Top Indiegogo Crowdfunding Experts. Our results speak for themselves.

How to Respond to Facebook & Instagram Comments Asking About Price
45% of Facebook & Instagram users will read the comments section of an ad before clicking. Respond to build intrigue & encourages them to visit your site.

CrowdOx Joins BackerKit – Better Pledge Management for Kickstarter & Indiegogo Crowdfunding Campaigns
CrowdOx will be joining the BackerKit company. These two powerhouses in the crowdfunding community are known for their expertise in pledge management.

Clearbanc – Indiegogo’s Crowdfunding Capital Partner
Rainfactory clients have been securing growth capital and financing from Clearbanc. A new partnership between Clearbanc and Indiegogo makes things easier.

How to Have a Great Relationship With Your Digital Marketing Agency
Still on the fence about hiring a digital marketing agency? We’ll give you a quick rundown on the lifetime of this collaborative process to help you understand the plan of action and get you to make that decision.
![How to Avoid Losing Money When Marketing Your Indiegogo Campaign [WEBINAR]](https://1yb7a71aws7ammmzb1bwodr1-wpengine.netdna-ssl.com/wp-content/uploads/2020/10/rainfactory-webinar.png)
How to Avoid Losing Money When Marketing Your Indiegogo Campaign [WEBINAR]
Planning to crowdfund your product on Indiegogo? Wondering how to set up a budget? Join Backerkit & Rainfactory for an in-depth presentation on finance.

Wayzn Raises Equity Funding after Crowdfunding Success
After their immensely successful crowdfunding campaign run by Rainfactory, Wayzn has now launched an Equity crowdfunding campaign through the platform Republic, raising an impressive $90,000 to amplify their growth.

Shopify Releases 5 Major Insights about Black Friday & Cyber Monday 2020
We’re gearing up for Black Friday and Cyber Monday this year. Shopify recently released new insights on eCommerce trends. Here are our top 5 takeaways:

Rainfactory Rated by Clutch as one of California’s top Social Media Marketers for 2020
Rainfactory is again listed as one of California’s top advertising & marketing agencies. We’re thrilled to announce that Clutch labeled us as one of the top social media marketers for 2020!

3 Ways to Benchmark for Startup Success – Featured in Young Upstarts
Our CEO Janielle Denier was recently featured by entrepreneurship & innovation publication Young Upstarts, in which she details benchmarking for early stage startups. See what she had to say.