The Easyship team has rolled out Easyship Collect, a post-campaign survey that gives backers the premium crowdfunding shipping experience they deserve. A post-campaign survey that allows backers to customize their shipping preferences.
An effective product launch page is a harmony of the right assets, tactical placement of elements, astonishing copy, and information.
Video ads are constantly gaining popularity and significance, studies show that people will spend approximately 100 minutes a day watching online videos in 2021. Conceptualizing an effective video creative requires a good understanding of your audience as you will need to tailor this to their preferences. Content is not the only important element, formatting files to make sure this is optimized for the platform you are going to utilize is as important.
We hear all the time that by just posting content on social platforms that the audience will grow naturally. While larger brands can afford organic growth, it is a big misconception for startups. The truth is, content alone will not grow your social profiles. You need to have advertising running in order for them to grow.
Flexible payment options could be the solution your business needs in order to amp up sales. Consumers are on the lookout for the best deals, but may be deterred by your price.
The solution? Having a financing, layaway, or “Buy Now Pay Later” option in your eCommerce store.
Think of Crowdfunding as a finish line, and not the starting line. Most of our pre launch steps are outlined in this Crowdfunding Handbook & Pre Launch Checklist, we sum it into basic steps in this blog post.
Marketing has evolved throughout the years. Rainfactory CEO, Janielle Denier, a seasoned marketing expert, shares her advice on generating traffic and revenue for eCommerce businesses.
There’s a better chance of success the 2nd time you launch a campaign. But not for the reasons you might think. Usually it isn’t Kickstarter or Indiegogo.
Great news to e-commerce businesses on Shopify and their customers! Shopify has launched a new initiative to make shopping lighter on the pocket – Shopify Shop Pay Installments. They partnered with Affirm, an established Buy Now, Pay Later provider. This allows consumers to pay for their purchase in four equal payments without any added interest!
Janielle Denier, the Chief Executive Officer of Rainfactory, shares Five Non-Intuitive Ways To Grow Your Marketing Career with Authority Magazine.
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